This product page (Fresh Orange Juice) is configured to test view_item events from multiple entry points — including the category page, homepage trending grid, and direct URLs — to validate data deduplication and session consistency in GA4.

GA4 Events Tracked on This Page

• view_item: Fires on Page Load (Parameters: item_id, item_name, price, item_list_name).

• add_to_cart: Fires on ‘Add to Cart’ click (Parameters: item_id, quantity, price).

• begin_checkout: Fires on Checkout button click.

• purchase: Fires on Order confirmation page (Parameters: transaction_id, value, shipping).

All events are implemented via Google Tag Manager. This specific page is used to monitor how the item_list_name parameter changes depending on where the user clicked the product, helping to attribute internal promotions and traffic sources accurately.

Implementation Details: This product is part of a live tracking environment. For a full technical breakdown of the GA4 events, GTM architecture, and server-side tagging used here, visit the Sagar Merugu Analytics Lab: Implementation Documentation.