This product page (Fresh Organic Honey) serves as a demonstration for Revenue and Tax Calculation Tracking — specifically how value, tax, and shipping parameters are mapped from the WooCommerce checkout to GA4 within the Sagar Merugu Analytics Lab.

GA4 Events Tracked on This Page

• view_item: Fires on Page Load (Parameters: item_id, item_name, price, currency).

• add_to_cart: Fires on ‘Add to Cart’ click (Parameters: item_id, quantity, price).

• begin_checkout: Fires on Checkout button click.

• purchase: Fires on Order confirmation page (Parameters: transaction_id, value, tax, items array).

All events are implemented via Google Tag Manager. This product validates that the dataLayer correctly captures premium product pricing and ensures that the final purchase event reflects the exact revenue data for auditing against the WooCommerce backend.

Implementation Details: This product is part of a live tracking environment. For a full technical breakdown of the GA4 events, GTM architecture, and server-side tagging used here, visit the Sagar Merugu Analytics Lab: Implementation Documentation.